Media Blender was founded in 2011. We have developed a proprietary publishing platform focusing on the “free-to-read” digital publishing market segment.

With ongoing innovation and increased automation to drive productivity improvement, Media Blender is unique in that it is able to produce cost efficiently premium Apple and Android apps for the same price as any low-cost platform providers such as: HTML flipbooks, e-mags, Web apps and Hybrid apps. Today’s digital publishing market is inundated with low-priced flipbooks.

Media Blender makes premium apps affordable to all publishers for the first time since January 2021 – a game changer. What differentiate us from other platforms is that a HTML flipbook takes less than a minute to make it live online whereas premium apps require registration and approval from Apple and Google plus hours of labours to make them live in the app stores. Here, we strike a balance between competitive pricing and superior products.

Publishers and readers identify premium magazines with the prestige of being in the Apple & Google Play Stores. Apple’s iOS and Google’s Android apps have never been more affordable.

Meet the Media Blender Management Team

The Management Team:

Khai Levinh: Founder and Managing Director

Following a 14-year corporate career with Kmart (Australia) and Coles Myer Ltd in management and as a Senior National Retail Buyer, Khai started his entrepreneurial career in 1990’s venturing into the European market as the CEO of a trading company focussing on commodities and consumer goods based in Paris, France. From mid-1990’s, he focussed on the emerging market of Vietnam and served as an Investment Consultant on a number of ventures in the pharmaceutical, dairy, consumer goods, furniture manufacturing for a 5-star hotel, Caterpillar dealership and a Reebok sport shoes manufacturing project.

Upon his return to Australia in 2000, Khai established Scriptonite, a company offering graphic design services to magazine publishers and printing companies. With new interest in the emerging digital economy, he undertook a graphic design course at RMIT University in 2007-08. While there, he was awarded the University’s First Prize of $25,000 for the best Business Plan amongst 200 applicant submissions. This award was the catalyst for Khai to identify an opportunity in the digital publication market which led to the establishment of Media Blender in 2010-11. Khai was educated at Wesley College, La Trobe University with a Bachelor of Economics and RMIT University with a Diploma of Printing & Graphic Arts.

Girius Antanaitis:  Marketing Manager

Girius is an Industrial Designer. He established GA Medical Veterinary, a company that specialises in his passion of medical device design. Working with various wildlife hospitals and zoos, he has developed many instruments and lifesaving apparatus that assist veterinarians with the healthcare of their animals.

GA Medical and Media Blender’s path have crossed in 2011. With his considerable experiences in industrial design and the ability and foresight to market technical products combined with his passion for IT and digital technology, Girius joined the Media Blender team in 2013 to develop marketing strategies to enhance the core of the digital publishing market. Girius was educated at Xavier College and RMIT University with a Bachelor of Industrial Design.

Software Development Team

Media Blender management team is supported by a team of IT software engineers and digital specialists who are the core handlers of our proprietary publishing software.

The Board of Directors:

Chairman: Ambassador Pete Peterson

Ambassador Pete Peterson is a dual citizen of the USA and Australia.  He served in the US Air Force as a fighter pilot and commander for 26 years.  Since retirement from military service in 1981, he has been engaged in a wide variety of business, academic, political, diplomatic, and philanthropic roles and activities.  He served as a United States Congressman for 3 terms (6 years) and in 1996, was appointed by President Bill Clinton as the first US Ambassador to post-war Vietnam.  He is currently a Senior Director of Albright Stonebridge LLC and co-founder and director of Peterson International, Inc., a boutique consultancy firm specialising in the provision of strategic advice to companies involved in business development in Asia.

Non-executive Director: Ms Vi Peterson

Vi is a multi-cultural/multi-lingual business consultant. She has extensive private sector and public sector experience in the field of banking and finance; trade diplomacy; trade and investment facilitation and project development in emerging markets. She was a former banking executive and Australian Senior Trade Commissioner to Vietnam.  Vi is a co-founder and director of Peterson International, Inc., a US-based boutique consultancy firm specialising in the provision of strategic advice and business solutions to companies involved in trade and investment in emerging markets, with a special focus in Thailand and Vietnam.

Executive Director: Khai Levinh

Khai is the founder and Managing Director of Media Blender Pty Ltd.

The Advisory Board: 

Tony Merlo.

Tony has 25 years’ experience in the computing industry and has worked with consulting firms EDS and IBM plus retailer Coles Myer Ltd in IT development, project and program management roles.

Most recently Tony was CEO of Human Edge Software Corporation, a Melbourne based vertical market international software company servicing the Asia Pacific education sector. Tony is currently Operations Director for IDV Pacific – a leading electronic document verification solutions provider in the Asia Pacific region.

Marcus Powe PhD

Marcus founded EIC Growth Pty Ltd to assist CEO’s and leaders implement, embed and measure creativity and innovation systems that result in enterprising behaviours. He specialises in the growth of for profit and not for profit organisations that operate in the turbulence of national and international marketplaces.

Marcus was awarded Australia’s Best Entrepreneurial Educator. As a fellow at the Wade Institute of Entrepreneurship, Ormond College, University of Melbourne, Marcus assists entrepreneurs make a lasting and significant impact by delivering sustainable social and economic dividends. As the Entrepreneur in Residence at RMIT University, Marcus’ team in conjunction with the University Vice-Chancellor have awarded Khai Levinh the first prize of $25,000 for the Best Business Plan in 2007 – an innovative software system for digital magazine publishers.